{"id":31903,"date":"2025-02-17T00:31:55","date_gmt":"2025-02-16T23:31:55","guid":{"rendered":"https:\/\/www.ecomwise.com\/?p=31903"},"modified":"2026-01-26T10:03:38","modified_gmt":"2026-01-26T09:03:38","slug":"moos-drankenhandel","status":"publish","type":"post","link":"https:\/\/www.ecomwise.com\/en\/moos-drankenhandel\/","title":{"rendered":"MOOS Beverages"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"31903\" class=\"elementor elementor-31903\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-608cee8 e-flex e-con-boxed e-con e-parent\" data-id=\"608cee8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fc2674e elementor-widget elementor-widget-text-editor\" data-id=\"fc2674e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>MOOS Drankenhandel is a wholesaler in the hospitality sector with more than 30 years of experience as a regular supplier to the Amsterdam hospitality industry. Thanks to their years of expertise, they know the challenges of catering businesses like no other. MOOS' working method is fully tailored to the specific needs of this sector. Their offer goes further than just supplying drinks; they offer added value through, for example, 24\/7 ordering options, ad hoc deliveries and a unique key service that allows deliveries to be made outside opening hours. In addition, MOOS provides advice on the ideal range and strives to provide maximum support to their customers.<\/b><\/p>\n<h2><b>Issue<\/b><\/h2>\n<p><b><\/b><b><\/b><span style=\"font-weight: 400;\">MOOS Drankenhandel had a corporate website and a web shop, but these were outdated and significantly limited the user experience. Customers complained about the poor mobile display, the lack of a user-friendly search and filter function and the limited ability to discover products outside their fixed order list. As a result, MOOS was missing out on opportunities to generate additional sales. In addition, the ERP system was in need of replacement, leading to inefficient processes and lost time.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The issue presented to us by MOOS consisted of the following goals:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Improve the user-friendliness of the webshop:<\/span>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Make the shop fully mobile-friendly.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Add a search function and clear navigation.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Make the entire product catalogue viewable and orderable.<\/span><\/li>\n<\/ul>\n<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Seamless integration with Microsoft Business Central:<\/span>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Make sure product and stock data are up-to-date.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Have orders placed directly into Business Central.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Add a customer portal where invoices and order history can be found.<\/span><\/li>\n<\/ul>\n<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Combine the corporate website and webshop into one future-proof platform.<\/span><\/li>\n<\/ul>\n<h2><b>Our solution<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">To meet MOOS Beverage Store's requirements, we chose Shopware as our e-commerce platform. Shopware offers a powerful, user-friendly system that is also suitable for non-technical users. Thanks to the standard Ecomwise Shopware template, we were able to quickly realise a mobile-friendly design that suits MOOS' needs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The key steps in our approach were:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Design and user-friendliness<\/b><span style=\"font-weight: 400;\">: The template, developed with a \"mobile-first\" approach, provided a modern and intuitive design. This was complemented by a powerful search function, a customisable navigation structure and filtering options.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Integration with Business Central<\/b><span style=\"font-weight: 400;\">: Using the Ecomwise Dynamics 365 Business Central Integration, we ensured that processes such as customer, product and stock imports were automated. Orders and customer-specific prices were instantly synchronised.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Added functionalities<\/b><span style=\"font-weight: 400;\">:<\/span>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">A customer portal where customers can view and download their order history and invoices.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">An order list function, allowing customers and MOOS to build product lists for faster future orders.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Price display and ordering functionality \"hidden\" behind login.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Link with customer-specific prices, allowing each customer to be shown his\/her own prices.&nbsp;<\/span><\/li>\n<\/ul>\n<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Future-proofing<\/b><span style=\"font-weight: 400;\">: The new Shopware environment combined the corporate website and webshop, which improved the user experience and reduced the management burden. Shopware offers a future-proof platform thanks to continuous updates, expandable functionalities and strong community support. This allows the platform to easily grow with the needs of MOOS and their customers.<\/span><\/li>\n<\/ol>\n<h2><b>The result<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">The implementation resulted in a completely revamped e-commerce platform that fully meets the needs of&nbsp;<\/span>MOOS<span style=\"font-weight: 400;\">&nbsp;and their customers.&nbsp;<\/span><a href=\"https:\/\/www.moosdrankenhandel.nl\/\" target=\"_blank\">The MOOS Beverages webshop<\/a><span style=\"font-weight: 400;\">&nbsp;is now mobile-friendly, featuring an optimised search function and clear navigation, and allows customers to easily search the entire product catalogue. By linking to Business Central, processes such as stock management and order processing have been automated, saving time and minimising errors.<\/span><\/p>\n<h3><strong>Specific results:<\/strong><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Customers can easily place orders via their phones at customer-specific price agreements.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Thanks to the customer portal function, they always have access to invoices and order history.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The new order list option encourages repeat purchases and offers MOOS opportunities for customisation advice.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Saving time and efficiency by automating business processes.<\/span><\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-10c8f54 e-con-full e-flex e-con e-child\" data-id=\"10c8f54\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-89abf0d elementor-widget elementor-widget-heading\" data-id=\"89abf0d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Collaboration<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f6c4a0 elementor-widget elementor-widget-text-editor\" data-id=\"9f6c4a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div><span style=\"font-weight: 400;\">\"During the launch of our new webshop, in the middle of our busiest month of the year, smooth cooperation was crucial. Thanks to the short lines of communication between Moos and Ecomwise, our questions were quickly picked up and answered. This took a lot of stress out of our hands and ensured a worry-free go-live. The end result? Exactly as we had hoped! We look back on a successful collaboration that fully met our expectations.\" - Sam van de Vaarst<\/span><\/div><div>\u00a0<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1d37a83 e-flex e-con-boxed e-con e-parent\" data-id=\"1d37a83\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1561fdc elementor-widget elementor-widget-spacer\" data-id=\"1561fdc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>MOOS Drankenhandel is een groothandel in de horecasector met meer dan 30 jaar ervaring als vaste leverancier van de Amsterdamse horeca. Dankzij hun jarenlange expertise kennen zij de uitdagingen van horecazaken als geen ander. De werkwijze van MOOS is volledig afgestemd op de specifieke behoeften van deze sector. Hun aanbod gaat verder dan enkel levering [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":31906,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"none","_seopress_titles_title":"%%post_title%%","_seopress_titles_desc":"%%post_excerpt%%","_seopress_robots_index":"","inline_featured_image":false,"footnotes":""},"categories":[44],"tags":[32,52,50],"class_list":["post-31903","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cases","tag-b2b","tag-business-central","tag-shopware-6"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.ecomwise.com\/en\/wp-json\/wp\/v2\/posts\/31903","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ecomwise.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ecomwise.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ecomwise.com\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ecomwise.com\/en\/wp-json\/wp\/v2\/comments?post=31903"}],"version-history":[{"count":17,"href":"https:\/\/www.ecomwise.com\/en\/wp-json\/wp\/v2\/posts\/31903\/revisions"}],"predecessor-version":[{"id":52145,"href":"https:\/\/www.ecomwise.com\/en\/wp-json\/wp\/v2\/posts\/31903\/revisions\/52145"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ecomwise.com\/en\/wp-json\/wp\/v2\/media\/31906"}],"wp:attachment":[{"href":"https:\/\/www.ecomwise.com\/en\/wp-json\/wp\/v2\/media?parent=31903"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ecomwise.com\/en\/wp-json\/wp\/v2\/categories?post=31903"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ecomwise.com\/en\/wp-json\/wp\/v2\/tags?post=31903"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}