The next step
with B2B online marketing
At Ecomwise, we understand that a powerful e-commerce platform only becomes truly profitable when the right target audience knows how to find it. Whether you are a wholesaler dominating the B2B market or a company with a strong B2C branch: our specialists translate your business goals into concrete results. We combine technical expertise with a strategic view to grow your business. That's what Ecomwise is good at.
Our partners
Our online marketing services
Getting your webshop in order technically and making it future-proof is step one. The next step is building on your brand identity and possible turnover growth. With these services, we work further on your online success.
Strategy: the foundation for growth
We are more than just an executive agency; we are a strategic partner who looks at your entire business. In close consultation, we determine your short-term and long-term goals. From there, we build the growth of your company together, linking concrete online marketing actions to your KPIs. This way, you can be sure that every investment contributes to your success.
Email marketing: Smart flows and personalised campaigns
In the B2B and B2C market, e-mail marketing is one of the most effective channels for customer retention and conversion. We offer a strategic view of your marketing automation and take care of the full implementation or optimisation of the tool (such as Klaviyo). We help you set up smart, automated flows and deploy strategic campaigns that reach your customers at the right time.
Data & Analytics: Get a grip on your results
In a data-driven world, measurement is essential. We provide the complete set-up of Google Analytics 4 (GA4) and Google Tag Manager, including a tight data layer for accurate measurements. Here, we use Server Side Tagging and support you in setting up the right cookie banner. In addition, you get access to our own custom-built E-commerce dashboard, giving you instant insight into performance based on your specific KPIs.
SEO & GEO: Visibility in the age of AI
Ranking higher in search engines today requires a new approach. We take a strategic look at how your webshop or website performs optimally in Google (SEO), but also prepare you for the rise of AI search engines such as ChatGPT and Perplexity (GEO). With our expertise, we make sure your webshop is ready for the transition to AI search engines and scores high on them.
CRO: Optimising the customer journey
A high visitor flow is valuable, but it is the final conversion that counts. In Conversion Rate Optimisation (CRO), we analyse how your webshop scores in terms of UX (user experience) and UI (user interface). We give concrete advice on optimisation possibilities to remove barriers in the customer journey. We can then implement and solve these improvement points for you directly.
Online marketing cases
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Ready to take your online presence to the next level?
Wondering how we can help you grow with an appropriate online marketing strategy? Get in touch with us for an informal chat.
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Frequently asked questions (FAQ)
Frequently asked questions about B2B online marketing:
When will I see results from online marketing activities?
Do you work only for B2B companies or also for B2C?
Our roots and expertise lie strongly in the B2B market and wholesalers, where we translate complex processes into digital successes. However, many of our clients also have a B2C branch. The marketing mechanisms we deploy are highly effective for both worlds, naturally adapting the strategy to the specific target group.
What is GEO and why is it important for my webshop?
GEO stands for Generative Engine Optimisation. Whereas SEO focuses on traditional search engines like Google, GEO ensures that your company is listed as an authority in AI tools like ChatGPT and Perplexity. Especially in the B2B market, where buyers are increasingly using AI for product research, this is essential to remain findable.
How do you measure the success of marketing campaigns?
Data is the foundation with us. We set up a tight data layer and use Server Side Tagging for maximum accuracy (even without relying on all cookies). All results come together in your personal E-commerce dashboard, where you have 24/7 insight into your key KPIs and the ROI of our efforts.
Should I already have licences for tools like Klaviyo or LeadInfo myself?
You don't have to. We are happy to advise you on the best tools to suit your business and goals. As a partner of Klaviyo, LeadInfo and Consent Studio, among others, we can help you with the complete set-up and implementation, so you get off to a flying start.
Questions?
Our specialists are happy to help you.
Call +31 (0) 30 22 70 465 or send an e-mail to info@ecomwise.com
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