Hyvä Commerce: a first impression from practice

During MeetMagento NL in November 2024, Hyvä Commerce was announced. Recently, the product has been available in early access. Developed by the team behind the Hyvä theme, Hyvä Commerce is positioned as a logical next step within the Magento landscape. In this post, I share what exactly it is, how it compares to existing [...]

Shopware 6.7 is here: ready for the European Accessibility Act and faster than ever

On 21 May 2025, Shopware will introduce version 6.7, a release that is much more than just a technical update. The latest version helps future-proof your B2B webshop with improved accessibility, better performance and a more modern development experience. In this article, we list the main innovations for you and explain what [...]

What the new ChatGPT Shopping feature means for B2B E-commerce

The way people search and buy online is changing at lightning speed. And the latest update to OpenAI's ChatGPT confirms this more than ever. Where AI previously served mainly as a chatbot or assistant, it has now become a full-fledged product search engine, with intelligent recommendations and real-time shopping data. This presents huge opportunities as well as challenges for B2B e-commerce companies. [...]

What is a Digital Product Passport (DPP) and why should you use it now as a B2B webshop?

Sustainability and transparency are becoming increasingly important within Europe - and this is reflected in legislation. From 2026, the Digital Product Passport (DPP) will become mandatory for certain sectors from the European Union. The intention? Provide insight into the origin, composition and impact of products across the chain. In this blog, we explain [...]

The European Accessibility Act (EAA): prepare your webshop for the future

From 28 June 2025, the European Accessibility Act (EAA) will come into force. The EAA aims to promote digital accessibility within the European Union. For many online shops, these regulations bring with them obligations. But besides obligations, the EAA also offers opportunities. An accessible webshop not only means complying with the law, [...]

10 tips to keep your e-commerce platform secure

Proper security of your B2B webshop is important for protecting customer and company data. Unfortunately, in practice, we increasingly see security issues arising. Some of which are often easy to prevent. Therefore, as part of Safer Internet Day, we provide 10 tips to keep your e-commerce platform secure. 1. [...]

What is server-side tagging and why is it important for your webshop?

For the success of your B2B webshop, accurate and complete data is essential. Server-side tagging plays an important role in this by optimising the way data is collected and processed. But what exactly is server-side tagging and why is it so important for your B2B shop? In this article, we dive deeper [...]

Keeping your webshop up-to-date: why and how?

It applies to all the software you use, on your phone, on your laptop but also the software your shop runs on: Updates. Maybe it's something that, instinctively, doesn't deliver anything immediately or is important, but it still makes sense to (have) them installed. Why is updating so important? Updates are [...]

Improving the B2B ordering process: scan-to-order

What if your customers could quickly and effortlessly order products from their own location, such as the workplace, via their mobile phone? What would it be like if they could easily scan their products themselves and place them directly into their digital shopping cart? Scan-to-order functionality makes this possible. In this blog, we take a closer look at this [...]

Hello Retail

AI-driven personalisation in B2B and B2C webshops A personal online shopping experience is becoming increasingly important for visitors to your webshop. Both business customers and consumers expect an offer that suits their needs. However, with the abundance of choices, this is a challenge. This requires webshops that know their customers inside out. Moreover, the [...]